Paid Advertising

LinkedIn Ads Management

LinkedIn is the only platform where you can target by job title, company size, industry, and seniority. If your customers are business decision-makers, LinkedIn Ads is how you reach them at scale.

$799/mo+ ad spend

Add to my plan →See what's included ↓

What's included every month

✓Campaign setup targeting by job title, company size, industry, and geography
✓Monthly LinkedIn Ads performance report (impressions, CTR, CPL, quality of leads)
✓Ad copy refresh — 2 new variants per month sent for approval
✓Weekly performance monitoring and bid adjustments
✓Lead gen form setup (native LinkedIn forms typically outperform website clicks)

Ad spend note: Management fee only. Ad spend is billed directly to your LinkedIn Ads account — you set the budget and control it.

How it works

1
We define your ideal decision-maker profile
Job title, seniority level, industry, company size, and geography — we build the targeting criteria around who actually buys from you.
2
Campaign and creative setup
Sponsored content, message ads, or lead gen forms — we choose the right format and launch campaigns in the first week.
3
Weekly monitoring and optimization
LinkedIn CPMs are higher than other platforms, so efficiency matters more. We monitor weekly and cut waste quickly.
4
Monthly lead quality review
We don't just report volume — we review lead quality with you and adjust targeting if the leads aren't matching your ideal customer profile.

Who this is for

Great fit if...

✓ B2B companies selling to mid-market and enterprise buyers
✓ Professional service firms (consulting, legal, accounting, staffing) targeting specific industries
✓ Companies with average deal sizes above $5,000 where the CPL is justified

Not the right fit if...

✕ Consumer businesses — LinkedIn targeting is B2B-only in practice
✕ Businesses with small average deal sizes — LinkedIn CPMs are high; the math only works with high LTV customers

Expected results

30 days

Campaigns live. Targeting confirmed. First leads or form completions coming in.

60 days

Optimization cycle complete. Underperforming targeting segments paused. CPL trend established.

90 days

Retargeting audiences built from profile visitors. Lead quality reviewed and targeting refined based on which segments convert.

Results vary based on market competitiveness, website quality, and starting position.

Pairs well with

Google Ads Management

$499/mo

Email Marketing

$349/mo

Conversion Rate Optimization

$399/mo

Frequently asked questions

Why is LinkedIn Ads more expensive than other platforms?↓

Because the targeting is more precise. You're paying for the ability to reach a CFO at a 200-person SaaS company in Chicago specifically — that precision has a price. The CPM is higher but the lead quality is typically much higher.

What ad formats work best?↓

Document ads and lead gen forms tend to outperform standard sponsored content for B2B lead generation. We test formats and rotate based on results.

How much ad spend do I need?↓

We recommend at least $1,500–$2,000/mo in ad spend to generate enough volume for meaningful optimization. Below that, the data set is too small to make confident decisions.

Can I target competitors' employees?↓

Yes — company targeting lets you include competitor companies in your targeting. This is a legitimate and common B2B tactic, especially for competitive displacement campaigns.

Ready to get started?

$799/mo — cancel anytime

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